Goldman Sachs’ Launch With GS Initiative Announces Investment in Ulu Ventures

NEW YORK, May 17, 2021 – Goldman Sachs’ Launch With GS initiative today announced an investment in Ulu Ventures, one of the largest Latina-led funds in the US. Launch With GS is Goldman Sachs’ $1 billion investment strategy grounded in our data-driven thesis that diverse teams drive strong returns.

Ulu is a seed stage venture fund based in Silicon Valley investing primarily in Enterprise IT, Smart Data, and the broader Silicon Valley tech ecosystem. Ulu generates financial results using a decision-making process that analyzes risk-reward trade-offs and reduces cognitive bias. Ulu invests in a diverse group of founders creating industry-leading market opportunities and Ulu’s partners are leaders in increasing diversity in the entrepreneurial and investment communities. Ulu raised $138 million for Fund III, well exceeding its $100 million target.

“Our investment in Ulu Ventures furthers our shared goal to increase access to capital and facilitate connections for women, Black, Latinx and other diverse entrepreneurs,” said Suzanne Gauron, head of Launch With GS. “Ulu is a great example of our thesis that diverse teams outperform because of their perspectives and experiences.”

“Ulu has created a data-driven, disciplined investment process designed to manage risk, produce top-tier financial returns, and reduce cognitive bias,” said Miriam Rivera, Chief Executive Officer, Co-Founder and Managing Director. “Launch with GS, and its investments in underrepresented minority-led funds like Ulu, bring capital, energy, and support to the vibrant community of diverse founders.”

In March 2021, Goldman Sachs announced that it has committed an additional $500 million to investing in diverse businesses and funds through Launch With GS, doubling its original commitment for a total of $1 billion. Since the program’s inception in June 2018, the firm has deployed more than $450 million across companies and managers with diverse management teams.

About Launch With GS
Launch With GS
is Goldman Sachs investment strategy grounded in the belief that diverse teams drive strong returns. Through Launch With GS, Goldman Sachs aims to increase access to capital and facilitate connections for women, Black, Latinx and other diverse entrepreneurs and investors.

About The Goldman Sachs Group, Inc.
The Goldman Sachs Group, Inc. is a leading global investment banking, securities and investment management firm that provides a wide range of financial services to a substantial and diversified client base that includes corporations, financial institutions, governments and individuals. Founded in 1869, the firm is headquartered in New York and maintains offices in all major financial centers around the world.

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