In this episode of Talks at GS, filmed at Goldman Sachs’ Builders + Innovators Summit, Kris Jenner discusses growing her family’s brand into a successful business, the trends shaping consumerism, and her advice to entrepreneurs.
On growing her family’s brand into a business: “I think that the show was the foundation and as the popularity grew, we’d try different businesses. And it was always my philosophy to explore every single opportunity and not just dismiss anything and see if it was a fit and try to learn really on the fly.”
On trends shaping consumerism: “I think that people have gotten used to having things new, frequent, [and] fresh. I think that people want instant gratification more, especially now that they're sitting at home and they're not out and about. You can send something in 24 hours or 8 hours now and get something instantly. But I think that as time goes on, our attention spans are getting shorter and I think we have to think of things that are launching quicker.”